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Heartbreak Redd – “Unfortunate”

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Heartbreak Redd - Unfortunate

Today South Florida based artist HeartBreak Redd delivers his new single “Unfortunate.”  Combining the sounds of hustler music with the sounds of his native Trinidad, HeartBreak Redd’s music reflects his mid-90’s New Jersey upbringing while also shining bright lights on his lavish Miami lifestyle that he’s come to enjoy. Reflecting the pain of hustling and the streets while also glamorizing the Miami life, “Unfortunate” is a breakthrough song for Heartbreak Redd that will bring him into focus for the masses. The single is now available for fans on all the streaming platforms as of May 28th.

“It’s a real deep record and it’s basically just talking about, it’s Unfortunate, I guess basically that people have preyed on my downfall, you know what I am saying? Unfortunate, is a record that I recorded like three years ago. I recorded it in my old apartment, on Brickell. It was the first crib that I had, on the east side of 95 in Miami,” Hearbreak Redd said. “For the Summer we are working on getting organized and we’re working on some singles and so on and so forth. We’re just trying to, like, put out something that’s diversified, something that’s just attracting that more than one type of audience, but like, an accumulation of many audiences in a sense.”

Born in Trinidad but residing in Miami, Heartbreak Redd’s mom moved him to America  in the mid 90’s for better opportunities and he’s travelled back and forth from the U.S. to Trinidad ever since
“I was born in Trinidad, a lot of my childhood life in Trinidad. You know what I am saying? If you know anything about Trinidad, it’s a third world country so my mom came to America at an early age, to obviously sacrifice to get me here in America and she was successful. So I was able to come to America during the mid-90s and I’ve been going back and forth ever since,” Heartbreak said.  “As I grew up, I went through different phases as I traveled around to different states and so on and so forth. Then I ended up just parking for an undetermined amount of time right here in Miami, like the last four or five years.”

Speaking on his varied sound that combines Hip-Hop with Reggae, Soca Calypso, Heartbreak Redd’s sound is diverse and encompasses the diversity of Caribbean cultures that will help him develop that crossover appeal.

“I am very diversified with the music that I put out, I don’t favor one type of style or type of individual. When I say style, I mean, in the same genre, where things always just sound similar. I just make music based on the feel, but like I said, I’m from Trinidad, so, I was raised up around Soca Calypso and Reggae, you know what I am saying? Then I came to America and got introduced to Hip-Hop real early, so, as I grew up, and went through different experiences and stuff like that in my life, I was able to grow on both ends, in a sense. I’m just being more diversified in making music and creating music in a sense.”

Part of the importance for him to travel back and forth to Trinidad is that he invests and gives back to the community there, providing the youth with computers and musical instruments so that they can grow and advance their knowledge of recording music and creating songs.

“When I was their age, not even eight, and I was way younger than them, I always wanted someone up in the states that could show me, talk to me and like tap in with me.  You want to do things for the youth, you want to send back some gear, you want to send back some equipment, you want to power up their passion and shit like that. It means everything to me, doing something for the future heads,” Heartbreak said.

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(Lyric Video) Cleva Music (@MusicCleva) – “Steppa Dreams”

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Prepare to be blown away by Cleva Music/C.M’s latest hit, “Steppa Dreams.” With an astounding 4 million streams in just one week across all platforms, this track is setting the industry on fire. CM’s confident assertion, “People feel my shit,” reflects the undeniable connection he has with his audience. His distinctive sound and infectious lyrics have garnered him global attention, establishing him as a frontrunner in the music scene. With each release, CM pushes the boundaries of creativity, redefining what it means to be a true artist. His unwavering dedication and passion shine through in every note, leaving fans eager for more. As “Steppa Dreams” continues to soar, it’s clear that this rising star is destined for greatness, and the world eagerly awaits his next move.

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DeeYounginn Releases New Visual “Right Now”

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Fast-rising Charlotte recording artist DeeYounginn makes 2024 his moment and it starts with his latest single, “Right Now.”

In the latest visual, he cruises the streets in a foreign rapping about his undeniable impact, living a lavish lifestyle, and more. After gaining popularity with previous hits, the latest release is the perfect origin point for newfound fans as DeeYounginn rises to the moment as one of the year’s hottest new stars in modern hip-hop.

“Right Now” sets up the rising star’s upcoming album arriving in 2024. Check out the new video below, and, afterward, follow the rising star on social media for daily updates and more.

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Behind the Scenes: Deja Destinee’s Creative Process and Musical Inspiration

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The music industry is an ever-evolving landscape where artists must find their unique voice to stand out. In a detailed conversation, the grind of music and creativity were dissected with candor and passion by Shah Cypha and the multi-talented artist, Deja Destinée. They unpack the essence of Deja’s brand, her perspective on the music industry, and her multifaceted ventures beyond music.

The Genesis of a Brand: A Personal Story Through Music

The brand an artist creates is often a tapestry woven from their personal stories. For Deja Destinée, her name carries a legacy and an inspiration that fuels her artistic presence. “Deja Destiny is destiny… My first name was by my sister… Named after Tyra Banks’ character in Higher Learning… Destiny was named by my grandmother before I was born,” she recounts. This personal lineage adds depth to her music and offers her audience a piece of her narrative, creating a genuine connection that transcends the rhythms and lyrics.

In the music industry, the background behind a name often holds a significant weight, and Deja’s is intertwined deeply with her familial ties. Her music doesn’t just offer sound; it provides listeners with resonance, a shared experience that taps into the emotional fabric of the listener. This personal touch has become a beacon for her brand and her music, positioning her as an artist with a story to tell, a history to honor, and a future to shape.

Commanding the Stage: Performance as a Reflection of the Artist

A major theme from the discussion centered around Deja’s approach to performance. Stating that music comes as “first nature,” it’s evident that her on-stage persona is where she truly shines. Describing her performances, Deja says, “I give a lot of cocky energy. When I get on the stage, I usually bring my dancers, I have, you know, the flashy custom outfits… it makes them feel good, and for it to make them feel like they really that b\*\*\*h.”

This attitude exemplifies the confidence and showmanship that Deja brings to her craft, setting her apart in a crowded industry. The energy of a live performance, where the artist and audience feed off each other’s enthusiasm, is particularly crucial for Deja. Each show becomes an intimate conversation between them, a shared moment of empowerment and celebration of talent. It’s in these details that Deja’s commitment to her artistry, and her desire to elevate the music experience, shines brightest.

A Nexus of Creativity: Beyond Music

During the conversation, it became apparent that Deja is not content with being pigeonholed as just a musician. With interests in acting and entrepreneurship, such as her unique skincare line *Co-Skin*, she relays, “I do hair, I do makeup, I have my own like, skincare line doing shea butter… It’s so many things that I feel like I can tap into.”

Her tenacity to take on multiple creative endeavors showcases not only her talent but her understanding of the importance of diversification in a modern artist’s career. Deja leverages her platform in music to venture into other areas of interest, broadening her reach and solidifying her presence both in and out of the music world. This blend of artistry and enterprise spotlights a new generation of artists who are as business-minded as they are creative, indicative of the changing tides within the industry.

The Future Sounds of Success: Deja’s Continual Growth

As the conversation turned towards future prospects, Deja Destinée laid out her vision of evolving within the industry and her plans to be a game-changer. With new music on the horizon, including the engagingly titled single “ATE”, and a role in the upcoming film premiere set for June 6th at Newark Cinema, Deja’s grind is relentless.

Echoing her earlier sentiments on the significance of grinding, she reiterates, “To work and put in the work… when you don’t want to do it, put in the work then, too, because in the end, it’s gonna pay off.” It’s with this unwavering dedication and drive that Deja Destinée forges ahead, paving her path with an unshakeable belief in her art and her ability to influence the industry.

Deja’s narrative is one that is building upon the foundations of authenticity, perseverance, and an uncompromising vision for what she wants to achieve. With a solid grounding in the values instilled in her name and approach to music, the future beckons with infinite possibilities, each one an opportunity to further the imprint of Deja Destinée on the world.

STREAM THE LATEST SINGLE SHE/HER ON ALL DIGITAL PLATFORMS NOW

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